Marketing Manager UK

Completed applications must be received no later than midnight on Wednesday 15th May.

Job ID: 10455

Location: Folkestone, United Kingdom (GB)

Company: Eurotunnel Services Limited

Department: Commercial

Job type: Full-Time, Permanent

Salary: Circa. £40k + benefits


The Role
The Marketing Manager UK has a key role within the Marketing team that will require knowledge of marketing principles and the ability to deliver and execute campaigns under tight deadlines following brand guidelines. The individual will be a creative, results-driven professional, with a proven track record in project delivery, and developing and executing campaigns.

Principal Accountabilities, Qualifications, and Experience

Develop and Implement Marketing Strategies:
• Work with cross-functional teams to implement marketing strategies aligned with business objectives in Continental markets.
• Create, execute, and manage multi-channel marketing campaigns to drive brand awareness and customer acquisition.
Market Research and Analysis:
• Work closely with our insights team to ensure campaign activity is driven by data and insight.
• Analyse competitor activities and industry trends to stay ahead of the curve.

Brand Management:
• Oversee the maintenance of the brand identity across Physical touchpoints.
• Ensure consistency in messaging across all channels and touchpoints.
Marketing Channels:
• Execute cross channel campaigns across Offline, Digital and Social.



Project Management:
• Manage the delivery of key marketing and brand related projects. This includes but is not limited to physical experience, train livery, terminals and wayfinding, ensuring that the brand is consistently applied.
• Ensure all signage and experience, end to end, is clear for our customers.
• Ability to pick up multiple projects that deliver on commercial and customer needs.

Budget Management:
• Develop and manage the marketing budget, ensuring efficient allocation of resources.
• Monitor and analyse campaign effectiveness and return on investment.

Partners:
• Effectively manage and brief agencies to deliver high quality campaigns.

• Bachelor’s Degree in Marketing, Business, or a related field. MBA is an advantage.
• Ideally a recognised marketing qualification e.g. CIM, IDM.
• Project/Product Management qualification is desirable but not essential.
• Five years of experience in marketing.
• Proven experience in developing and implementing successful marketing strategies.
• Strong project management and project delivery experience.
• Bi-lingual or a high level of English and French, both written and spoken would be a distinct advantage.
• A full Driving Licence and Passport are essential.

For further information or to express an interest in this role, please contact Human Resources at recruitment@eurotunnel.com. 

If you are interested in this role, please apply via Getlink Careers.

Please Note: From 1 January 2021, non-British and non-Irish nationals who do not already hold a UK immigration status will be required to obtain a visa in order to be able to work in the UK. Prior to applying for this role, please ensure that you are permitted to apply.
For further information, please visit the UK Visas and Immigration website.