Growth Marketing Executive:

Join our dynamic team and play a pivotal role in driving our marketing efforts to new heights. We are looking for a talented Growth Marketing Executive who is passionate about creating impactful campaigns and generating high-quality leads.

Responsibilities:

• Competitor Awareness and Market Research
• Campaign Design, Development, and Management
• Email Marketing
• PPC
• Display Advertising & Remarketing
• Landing Pages, Forms & Lead Generation Management
• Lead Generation & Conversion Rates
• Advertising Performance
• Email Marketing Success

Duties
• Conduct thorough market research to stay ahead of industry trends and competitor activities.
• Collaborate with digital design freelancers.
• Analyse market data to identify opportunities for growth and improvement.
• Create, develop, manage, and optimise marketing campaigns across various channels.
• Ensure campaigns are aligned with business objectives and target audience needs.
• Design and execute email marketing campaigns to engage and nurture leads.
• Monitor and optimise email performance metrics.
• Effective management of leads in preparation for Business Development Managers (BDM) using the CRM.
• Improve conversion rate improvements for other CTA's such as form fills and meeting bookings through continuous monitoring and optimisation.

Qualifications:
• Proven experience in a similar marketing role.
• Experience working with digital design freelancers.
• Strong analytical skills and data-driven mindset.
• Proficiency in advertising platforms (Google/LinkedIn).
• Experience with email marketing tools and CRM systems.
• Excellent communication and collaboration skills.

How to Apply: If you are passionate about marketing and ready to make an impact, we would love to hear from you. Please send your CV and a cover letter to the HR Manager, aniqah.cassem@ytc.co.uk